BLOG

Setting Business Boundaries - Your Sparkly Brand

Setting business boundaries in your business can be tricky, but it’s important to keep you from getting burnt out! Listen to this episode now!

Setting Business Boundaries As A Creative Entrepreneur

Read More

read More

From Agency To Business Owner Featuring Heather Cleverly

Ever wondered what the transition is like from agency to small business owner? This podcast episode focuses on exactly that! We’re so excited to have Heather Cleverly as our first Sparkly guest! 

Becoming A Small Business Owner with Heather Cleverly

This is branding 101. Discover what branding is, why it’s important, and strategies for how you can get unique branding in place for your business.

What Is Branding In Marketing?

Read More

read More

Your Sparkly Brand Podcast Artwork

Your Sparkly Brand is a podcast designed to inspire and empower women business owners. Megan Gersch and Lauren Tassi host a series of discussions about various branding and marketing topics, mindset challenges, and interviews with fellow biz owners.

Your Sparkly Brand: New Podcast

Brand Color Palette Options In A Pantone Book

Everyone knows that branding is important when it comes to business. You want to make sure that it’s memorable, cohesive and identifiable. One way to do this is by choosing a brand color palette that is unique to your business. 

How To Choose A Brand Color Palette For Your Business

Read More

read More

How Branding Strategy Drives Sales - Photo of The Apple Logo On Mac Computer

Since you run a business, you’ve probably heard that branding strategy is important for success. But what exactly does branding mean and how does it impact your bottom line?

How Branding Strategy Drives Sales

Small Business Branding Opportunities On Instagram

Is your small business leveraging every possible branding opportunity on Instagram? In this article, I explore 5 different placements that you can use to strengthen brand recognition while getting the word out about your products and services.

Small Business Branding Opportunities On Instagram

Read More

read More

Drawing Custom Icon Designs In A Notebook

For the past few weeks, I have been working with one of my clients on revamping their website.

This particular client is a music licensing company that works with high end brands to place music and sound in commercials. It’s pretty awesome!

Iconography Design Details That Set Your Brand Apart From Competitors

Branding Designer creating a logo design at a table with a computer and coffee

So it’s time to take your business to the next level. You’ve got a solid product or service, you’ve got your feet wet in the market, but now you need to figure out how to scale, in a BIG WAY.

Standout Logo Design Secrets Needed To Scale Your Biz

Read More