Brand Identity Creation

Ready to stand out as the go-to provider in your niche?

Custom brand identity will help you reach your ideal clients in an authentic way.

Here's what you'll get:

  • 30-Minute Brand Identity Strategy Call
  • Moodboard Creation
  • Primary Logo & Submark Design
  • Color Palette (Primary, Secondary, and Neutrals)
  • Curation of Font Collection
  • Custom Pattern Design
  • Mission Statement Development
  • Core Values Development
  • Image + Text Treatment
  • Custom Iconography
  • Mockups Of The Branding Elements In Action
  • Compilation of Brand Elements into Brand Style Guide
  • Creation of 4 Square Social Media Graphic Templates
  • Creation of 4 Instagram Story Covers

TIMELINE: 5 weeks
INVESTMENT: Starting at $4500

What's Included

Effortlessly Attract Your Dream Clients

Your brand identity is what makes your business look polished and professional to potential clients. 

When you have a strong brand identity, you can convey your mission and core values to your target audience in a visual way, so that they'll know exactly who you are and what you do.

A rebranding will give you a renewed sense of confidence and excitement when it comes to promoting your business online.

Create Visual Identifiers That Stand Out From Competitors

Your brand identity is what makes people trust your business.

It's not just about the logo—it's about your overall vibe, from color palette to font system to brand textures and beyond.

Your brand identity also helps you get your mission and core values across to your target audience in a visual way—and it makes creating graphics and marketing materials much easier! 

Feel Excited And Confident About Your Business

If you're looking for a fresh start with your business, rebranding will give you a renewed sense of confidence and excitement when it comes to promoting yourself online.

With a brand-new look and feel for your marketing assets, you're going to be pumped to make those marketing moves! 

Why You Need
Brand Identity Creation

Browse some of my custom branding identity projects to get a sense of my style and capabilities. 

Ready to make some cool shit together? 

VIEW WORK

Brand Identity Creation Work

The Branding Design Process

Once onboarded, I'll send over a shared Google Drive folder where you can add your existing business' branding assets and any photos that you would like to use.

I'll send over a brand questionnaire. You will provide answers to questions about your business and goals for the project.

Then, we jump on a 30-minute kick-off call to review your answers to the questionnaire, and get acquainted with our project management system. With this call, I get an understanding with what you're looking for with the custom branding design. 

Let the fun begin! In this stage, I use the one-concept-method to create a custom branding design solution that's aesthetically pleasing and will speak authentically to your target audience.

You'll be getting way more than just a logo. You get a bespoke logo suite with multiple variations, core values, a mission statement, color palette, font system, brand textures / patterns, custom iconography, social media templates, and more.

My brand identity services will help your business stand out from the competition and book more of your dream clients.

Custom Branding Design

Branding Design Strategy

I'm not going to lie: it's rare that clients have revisions, but I have them built in just in case you need fine-tuning.

I strongly believe in putting your needs first and making sure your brand is represented exactly as you want it to be. I'm always here to help you make the changes you need to get exactly what you want.

2 revision rounds to the branding design are baked into the baseline package, so that you can confidently walk away with assets that you're absolutely OBSESSED WITH.


Once your brand design is absolutely perfect, I'll compile all of the brand identity guidelines PDF for you. 

I'll also export all of the brand components that you'll need, and organize them into folder to use within all of your marketing assets.

You will find that having this brand guide makes your marketing so much easier. No more back and forth on what colors look good or what style to go with. This tool takes the guesswork out of the visuals for your promotions. 

Brand Style Guide Creation + Design Asset Delivery

Brand Design Revisions

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- Jennifer Sullivan, Green Hasson Janks

Megan helped us re-design our now award-winning logo

during our brand refresh along with assisting with updating numerous pieces of content in relation to our brand refresh. She has a great eye for design and good insights. Highly recommend working with her!

Thank you again, Megan, for just knocking it out of the park!

Thanks to the incredible professional help of Megan Gersch, graphic and web designer extraordinaire, I cannot be more tickled pink by how amazingly my branding and website turned out! 

- Jane Labowitch, AKA Princess Etch

Highly recommend hiring Megan for website design services!

Working with Megan was amazing from the get-go. She was organized, professional, and responsive to every query I had. Not only do I LOVE the design of my site, but working with her was such a great experience, which is so important with the web design process.

- Dani DiPirro, Positively Present

Happy Clients

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Ready to make some cool shit happen?

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